Title Marketing Director (Ref: 17180)
Categories Consumer Goods
Salary £125,000 Bonus, car
Location North West
Job Information

Marketing Director
Ref: 17180

North West
FMCG (non-food)/B2B & B2C channel
£125K, Bonus, Car

Our client is amongst the market leaders in its sector. Products are sold through both retail and wholesale channels.
This is a key role in the leadership team which reports to the CEO and has the remit to develop brand awareness and in so doing deliver sales growth.

The Role:

  • Define, develop and implement a strategy across all aspects of the marketing mix: campaigns, events, digital marketing, research, competitor analysis
  • Accelerate the development of digital capability by driving innovation which in turn delivers growth across all channels
  • Work closely with the commercial team helping them by providing appropriate data tools, materials and customer insight analysis
  • Evaluate success of campaigns and initiatives and going forward be mindful of costs, benefits and risks
  • Lead and build a high performance team.
  • Play a part in shaping overall business strategy as a member of the senior leadership team

    The Candidate:

  • Degree qualified, established functional leader (not <5 years) who can demonstrate a track record of contributing to business growth by application of marketing strategies in these key areas: insight and proposition delivery/development, brand and category management, marketing operations
  • Sector experience ideally gained within retail or wholesale distribution environments
  • Commercially astute and highly numerate, you will have an active interest in, and understanding of, data science and digital technology
  • An inspirational leader, you will be experienced in creating an environment where employees can develop to their full capability
  • Can influence and collaborate at the most senior level
  • Apply Now
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